After all the excitement of the holidays, January can be a slow time for salons and spas – but it doesn’t have to be! In fact, skin treatments should be just as popular in January as gym memberships.
Your clients are looking at the year past and making changes for a happier, healthier and more beautiful New Year.
So get them back in the spa with great detox packages and winter skin care that will have them glowing from head to toe. the best year for your business yet.
Rejuvenate
To match their new eating and gym habits, your clients are going to want to improve their skincare routine as well.
This is a great time to promote Facial Bar treatments, such as rejuvenating Glow and Go Facials, combined with an appropriate home care program to your clients.
For all over hydration, recommend a Seaweed Body Cream, and a Vita Cura Body Contour Cream to help improve the appearance of tone and texture.
Detox
After an eating and partying binge that has lasted from Thanksgiving to New Year’s Day, your clients are going to be looking to detox and get back in shape. You don’t have to have an elliptical at your salon or spa to help! All you need is seaweed.
Thalassotherapy Seaweed Body Treatment is the perfect way to use seaweed as a detox treatment. Simply warm and smooth over the body, then wrap your client in a warm thermal blanket to help relieve stress and invigorate sore, stiff muscles while detoxifying the body and just rinse.
If you don’t have a shower at your salon/spa, Peppermint Sea Twist Treatment, a refreshing contour, firming body treatment that combines peppermint oil with freshly harvested seaweed, is another way to have your client feeling recharged, rebalanced and re-energized to stick with their New Year exercise or diet routine.
Exfoliate
During the winter months, skin tends to become extremely dry and flaky. So much so that many clients look for facial, body treatments and hand treatments that add moisture to their skin.
I always recommend a skin smoothing and exfoliating body treatment, to slough off dead skin cells while hydrating and moisturizing dehydrated skin. Finish the treatment with a massage with a hydrating body oil, like Vita Cura Triple Action Nutri Oil, and you have the perfect winter escape.
Remind them to use a gentle exfoliator at home and dry brush before showering for further exfoliation.
Promotions
How to promote these treatments? Get creative! Use social media to spread the word about these New Year’s treatments and packages, but also think about where everyone goes in January… the gym! Drop off flyers at local gyms and speak with the owner and try to cross promote. It is the perfect way to provide your clients with a full body, beauty experience.
Let’s make 2020 the best year for your business yet!
