October 15-16, 2018, Bucharest, Romania—Repêchage® CEO/Founder and Chairman of CIDESCO Section U.S.A., Lydia Sarfati, and exclusive Romanian distributor Professional Brands hosted Beauty Between the Sheets, a conference for over 40 beauty professionals held at the prestigious Athénée Palace Hilton on October 15. Sarfati presented the latest information and treatments affecting the skin care industry, including information about the new Repêchage® Glow and Go facial mask and massage menu of treatments, an innovative concept that combines the new Repêchage® sheet mask treatments with custom facial massage techniques. Influencers and editors also met with Sarfati for a one day beauty event the following day to experience the newest Repêchage® skin care treatments from the Master Esthetician and concept creator herself.
At the event, Sarfati highlighted one of the biggest beauty trends influencing the industry today: sheet masks. As noted by Sarfati, face masks have seen 43% growth in the UK within a six month period January 2017-August 2017*, and sheet masks have seen a 34% growth in this sector.
Repêchage® was one of the first professional skin care companies to introduce a professional sheet mask treatment with the Repêchage® Lamina Lift™ Hydrating Seaweed Mask and the at-home Repêchage® Triple Action Peptide Mask For All Skin Types. In response to increased demand, Sarfati has now expanded the Repêchage® Sheet Mask Collection, creating new express facials for professionals that utilize seaweed-infused sheet masks and correlating retail sheet masks so clients can continue the benefits of their treatments at home. These include the professional Repêchage® Red-Out® Express Soothing Facial and Repêchage® Biolight® Express Brightening Facial, and the retail Repêchage® Red-Out® Soothing Sheet Mask, Repêchage® Biolight® Brightening Sheet Mask, and the Repêchage® Lamina Lift™ Hydrating Seaweed Mask.
With the new Repêchage® Glow and Go concept, Sarfati and Repêchage® utilize these new treatments to take this concept one step further.
“There is a new popularity in facial massage ‘boutique’ and ‘gyms’ available at airports and department stores, but these focus almost exclusively on massage,” said Sarfati. “Estheticians can take this to the next level with the Repêchage® Glow and Go concept that pairs innovative, customized facial massage techniques, with express seaweed-infused sheet mask treatments. This will give your clients the ultimate ‘workout for their face’, providing quick solutions to help brighten, calm, hydrate and reduce the signs of aging.”
The four Repêchage® Glow and Go treatments include:
Repêchage® Red-Out® CALMING Facial Massage & Mask
For: Sensitive skin
Time: 30 minutes
Frequency: Weekly
Benefits:
- Helps to reduce the appearance of redness.
- Soft, soothing sheet mask that combines Seaweed extracts with Hyaluronic Acid.
- The unique Repêchage® Silver Ball Massager is perfect for sensitive skin, stays cool to the touch and helps provide gentle, consistent pressure throughout the treatment.
- Skin will appear more hydrated and smoother looking.
Repêchage® Biolight® BRIGHTEN UP Facial Massage & Mask
For: Dull, uneven skin tone
Time: 30 minutes
Frequency: Weekly
Benefits:
- Helps to control the appearance of uneven tone.
- The Repêchage® Silver Ball Massager is combined with relaxing effleurage massage helps relax and even the skin tone.
- Sallow, dull skin will look rejuvenated, glowing and restored fast!
Repêchage® Lamina Lift® FEEL UPLIFTED! Facial Massage & Mask
For: All skin types
Time: 30 minutes
Frequency: As needed
Benefits:
- Instantly soothing, cooling, and rejuvenating.
- Rooibos, Green Tea, Aloe Vera, Licorice Root extracts and Hyaluronic Acid all add to a youthful complexion.
- Infused with the exclusive Repêchage® Laminaria Digitata Seaweed extract, a natural source of 12 vitamins, 18 amino acids and 42 trace elements.
Repêchage® Hydra Blue® FIRMING Facial Massage & Mask
For: All skin types
Time: 30 minutes
Frequency: Weekly
Benefits:
- Reveals glowing skin.
- Combines the revitalizing benefits of Seaweed with renewing Peptides to help to reduce the appearance of wrinkles, and to drench and replenish skin with moisture.
- Skin will look more luminous and feel uplifted.
Repêchage will present the Repêchage® Glow and Go concept to spa professionals at the upcoming IECSC Fort Lauderdale, FL show 10/21-10/22.
For more about Repêchage, please visit www.repechage.com
For a high resolution image, please contact info@repechage.com
*Source: The NPD Group
About Repêchage: Since 1980, Repêchage® has created a full range of seaweed-based skincare products featured at top spas and salons globally. Forerunners in sea plant technologies and pioneers in seaweed treatments and cosmetics in the US, Repêchage researchers seek out specific seaweeds beneficial for a range of skin care concerns. Repêchage seaweed is sustainably harvested from the coast of Maine, USA and France, and then processed with a proprietary extraction method at the ISO 9001:2015 certified Repêchage manufacturing facility, located at the Repêchage Headquarters in Secaucus, NJ, USA. Through this proprietary extraction process, Repêchage seaweeds retain 12 vitamins, 18 amino acids, 42 trace elements and minerals, and phlorotannins – the only elements your skin needs for deep surface hydration and balance.