Milan, Italy, June 4, 2019 — Repêchage® CEO and Founder, Lydia Sarfati, and Repêchage® Italian distributor Euracom, hosted a one-day Conference (5/27/2019) at the Hotel Principe di Savoia in Milan for over 80 beauty professionals and Italian press, launching the latest in advanced, natural and non-invasive anti-aging skincare: the new Repêchage® Vita Cura® Gold Collection and Repechage® Vita Cura® B3 Lifting Treatment.
The conference celebrated the success of the ongoing Repêchage® and Euracom partnership as well as provided an opportunity for Sarfati to introduce the new clinically-proven, dermatologist-tested and plastic surgeon recommend Repêchage® Vita Cura® Gold Collection to the Italian market.
This premiere anti-aging collection, an extension of the award-winning Repêchage® Vita Cura® line, includes the Repêchage® Vita Cura® B3 Serum Complex, Repêchage® Vita Cura® B3 Elixir Complex and Repêchage® Vita Cura® B3 Lifting Mask. These three products provide a professional, natural, and a non-invasive antiaging program to restore the appearance of youthfulness, tone, and vibrancy to the skin. Skin will appear plump with visibly improved texture, diminished visible signs of aging and a restored look of skin firmness for a complexion that glows. In independent laboratory tests, the Repêchage® Vita Cura® Gold B3 Serum Complex showed a 58% reduction in the appearance of wrinkles and 41% reduction in the appearance of pores.* In an Independent study, 88% reported tighter and firmer skin, smoother skin, and reduced dryness.**
Sarfati also introduced professionals to the new Repêchage® Vita Cura® B3 Lifting Treatment. This new professional treatment drenches skin in the exclusive Repêchage® Laminaria Digitata seaweed extract and Niacinamide, a form of Vitamin B3, to dramatically transform skin and reduce the visible signs of aging. The treatment features a deep exfoliation utilizing the Repêchage® Vita Cura® Enzymatic Micropeel with natural papaya enzymes and negative and positively charged ions via the Repêchage® Ionto Massager, to help stimulate skin’s surface for a complexion that glows.
Guest speakers at the Conference included Andrea Bovero, trainer, consultant, and President of CIDESCO ITALIA, who discussed the brain-skin connection discussing how beauty and wellness treatments must consider not only the choice of products and the application methods, but also the consumer’s sensorial and emotional reactions to the treatments to create a richer, more enduring experience. Music therapist and composer, Alessandro Crippa, discussed his role in working with Euracom to create soundtracks that enhance and promote psychophysical well-being.
Editors from Cosmopolitan, Elle, Marie Claire, Corriere della Sera, Gente, Les Nouvelles Esthetique, MABELLA, Esthetitaly, Beauty Plan, and Beauty Forum, attended the Conference and subsequent meetings.
*Study conducted by AMA Laboratories, Inc., NY, Oct., 2017
**Independent study conducted by Dr. Samuel Shatkin Jr., MD, FACS
For more on Repêchage® visit www.repechage.com
For high resolution images, please contact info@repechage.com
About Repêchage®: Since 1980, Repêchage® has created a full range of seaweed-based skincare products featured at top spas and salons globally. Forerunners in sea plant technologies and pioneers in seaweed treatments and cosmetics in the US, Repêchage® researchers seek out specific seaweeds beneficial for a range of skin care concerns. Repêchage® seaweed is sustainably harvested from the coast of Maine, USA and France, and then processed with a proprietary extraction method at the ISO 9001:2015 certified Repêchage® manufacturing facility, located at the Repêchage® Headquarters in Secaucus, NJ, USA. Through this proprietary extraction process, Repêchage® seaweeds retain 12 vitamins, 18 amino acids, 42 trace elements and minerals, and phlorotannins – the only elements your skin needs for deep surface hydration and balance.
